Cut to Finish
Post House

Goodman Campbell

Editorial: Will Wertz

Color: Dan Edwards

Goodman Campbell

Human Stories

The Goodman Campbell Brain and Spine project really demonstrates the power of a campaign. By utilizing the same footage from each patient's shoot, we were able to create mini-documentary pieces, :60's, :30's, and :15's for each patient, as well as a :60, :30, and :15 for the brand as a whole! All with consistent, human-driven messaging.

Human Stories